As a hairstylist extensively trained in natural and organic brands, I am often skeptical of new hair care brands that position themselves as “natural”. The term “natural” is not fully regulated by the FDA and every brand has its own definition.
I only consider a brand ‘natural’ if it is formulated with a concentration of at least 90% of the following:
- Essential Oils
- Fruit Extracts
- Marine Bio actives
And exclude no less than 6 of the following:
- Synthetic Fragrances
- Synthetic Dyes
More and more brands are starting to find new and green alternatives to reformulate their products and join the Naturals Industry. North American Hemp Co. has been doing this from the start. Launched in 2009- they developed the first all natural personal care product line with certified hemp oil. Certified vegan and cruelty free- not only did the products work beautifully- I felt good using the products that they sent over. Note: My hair is about 4 inches past my shoulders, not chemically treated whatsoever, naturally coarse with loose curls.
I started with the Omega Deep Rich Conditioning Treatment. After shampooing, I emulsified a half dollar size amount of the Omega Deep Rich Conditioning Treatment in my palms and worked in into my hair from ends up to the scalp. The product was creamy and did not have that “hemp” smell I was concerned about. It smelled fresh, natural and clean. I wrapped my hair up into a bun and let the product sit for 10 minutes. The hemp seed oil, Omega 3, 6, & 9, thermal algae, cornflower and sesame extracts absorbed quickly into my hair. I rinsed with cool water to seal down the cuticle and could feel a difference instantly. My hair was noticeably smoother and my curls were full and smooth to the touch, even after letting it air-dry.
I have used the product for 3 weeks/ once a week. I give it 4 ½ stars out of 5 and would highly recommend it to anyone who is looking for a deep conditioning treatment that is all natural, cruelty free and packed full of intense nutrients to repair hair.
Once my hair was fully dry, I used the Finishing Touch Smoothing Cream. I worked 3 pumps of the product into my palms and emulsified it before working into my ends working my way up to scalp and curling it around my fingers. The product itself was creamy but very emollient and easy to work with. The fragrance again, was not “hempy” but rather, it was natural, fresh and clean.
Infused with B5 and Shea Butter- my hair was left smooth without being weighed down. Considering that the product is a cream, I was surprised how shiny and smooth my hair was left, without feeling greasy, sticky or weighed down. I have used the product daily for 3 weeks and would highly recommend it to anyone that wants to control frizz and add shine, using a vegan and cruelty free product. I happily give it 4 ½ out of 5 stars.